Customer story
A Young Family Business with Four Generations of Experience
Can a Knack For the Transportation Industry be Genetic?
Well, it can definitely be passed down through generations. Nestled in Fexhe Le Haut Cloche near Liège in Belgium is Royen Express – a young transportation company founded in 2016. The founder and manager, Cédric Royen, found a place for the company in a niche market, and now, they have secured numerous projects for the years to come.
But Cédric isn’t the first Royen to go into the transportation business. Cédric’s great-grandparents were in the transportation business as early as 1929, with their horses as their means of transportation. As a nod to his ancestors, Cedric named his new services after the horses, Faro & Fany.
Convenience and Simplicity Are the Key to Happy Customers
To Cédric, it’s essential that his drivers have some experience in messaging, but most importantly, they need to be able to adapt quickly when needed and be rather self-sufficient. For that to be possible, the company needed a user-friendly tool to assist them in their day-to-day. And that’s where we come in. Royen Express implemented the Glow Driver App into their business, and the drivers immediately adopted it thanks to its simplicity and convenience. “In a time where there is a lack of workforce in the market, good working tools are important,” says Cédric. Happy drivers lead to high-quality service and satisfied customers.
Turn the Glow Customer Experience into a Competitive Sales Advantage
“I mainly work with regional customers for whom the quality of service really matters. This is where I try to chart my course – with customers who still attach a lot of importance to the quality of service and availability”, explains Cédric.
It’s no secret that success and progression are linked to more delivery vehicles, skilled personnel, and complex operations. When Royen Express started developing its business towards its own customers rather than strictly as a supplier working for large express companies, it needed a tool to manage and optimize the delivery routes on its own – all while maintaining the high-quality service that its customers value.
Glow offers these functionalities, optimizing routes and maintaining a high-quality service, while also combining them with a great customer experience. This has become a major sales asset to gain customers that demand live tracking of the deliveries, such as automotive spare parts, for example.
Founder of Royen Express
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