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Blog

How Glow Solves Last Mile Delivery Challenges

Last-mile deliveries can be challenging for businesses due to factors such as traffic congestion, limited delivery hours, and limited delivery visibility. To meet these challenges and provide a better delivery experience, Glow offers a transport management system that streamlines the entire last-mile delivery process, making it more efficient and cost-effective for companies, drivers, and recipients.

In this article, you’ll understand more what are the most common last-mile delivery challenges and how Glow can help businesses overcome those.

Illustration showing a truck and map.

1. Traffic congestion and inefficient routes

One of the significant challenges of last-mile deliveries is traffic congestion and inefficient routes, which can cause delays, add to travel time, and increase fuel consumption and carbon emissions. Urban areas are particularly prone to these issues, as roads can become clogged with traffic, making it difficult for delivery vehicles to navigate them efficiently. 

To address this problem, Glow’s transport management system leverages cutting-edge technology to optimize delivery routes in real-time. By using algorithms to analyze data such as traffic patterns, road closures, and weather conditions, Glow ensures that delivery vehicles take the most efficient routes possible. This results in cost and time savings, in addition to a more sustainable delivery process with lower fuel consumption and carbon emissions.

Illustration of a truck with the updates of delivery status

2. Limited delivery time and visibility

Another significant challenge for last-mile deliveries is the limited delivery hours and visibility, a growing concern for customers. Due to increasingly busy schedules, businesses must adapt to customers’ changing needs. One way that Glow overcomes this challenge is by offering flexible delivery options and the possibility of changing delivery information. 

Through real-time package tracking and alerts, customers stay informed about the status of their deliveries and can make any necessary changes in their delivery process. In addition, with ETA communication drivers, businesses and end-customers can have a transparent overview of the delivery process. All of these features help to reduce missed deliveries and accommodate customers’ needs and result in a better delivery experience.

Illustration that shows a positive customer experience from the package delivery app

3. High Customer Expectations

In the world of last-mile delivery, customers’ expectations for fast and convenient deliveries present a significant challenge for businesses. Now, they need to find new and innovative ways to meet these expectations. To do this, businesses are turning to delivery platforms like Glow to streamline operations and improve recipient experience. 

By utilizing route optimization technology and real-time tracking, Glow provides customers with accurate delivery estimates, the ability to rate their delivery experience, and the peace of mind that comes with knowing where their packages are at all times. Such a level of customization and control shows Glow’s commitment to prioritizing customer satisfaction and innovation to address the challenges of last-mile deliveries.

Although last-mile delivery challenges can be complex, Glow’s transport management system helps businesses to overcome them with ease. By streamlining operations, providing flexible delivery options, and prioritizing customer satisfaction, Glow enables businesses to provide efficient deliveries, while meeting the growing demands of customers for fast and convenient deliveries.

Interested in our last-mile delivery solution?

Reach out to learn how Glow’s transport management system can help you solve last-mile delivery challenges!

Contact us

Glow is a part of Posten Bring Group, a Nordic postal and logistics group that develops and delivers integrated solutions in postal services, communications and logistics.

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